American Sustainable Business Council’s Richard Eidlin

Richard Eidlin, Director of Campaigns and Business Management, American Sustainable Business Council

Richard Eidlin’s background in renewable energy fueled his passion for discovering how businesses can create a more sustainable economy. Through years of working in sustainable industries, Eidlin developed the Progress Group, a Denver-based consultancy that helps low- and moderate-income entrepreneurs develop triple-bottom-line businesses.

Eidlin is also the Director of Campaigns and Business Management at the American Sustainable Business Council, an organization of businesses and business leaders that aims to adopt a sustainable economy through public policy.

“While I’m a great fan of voluntary sustainability initiatives that companies adopt, I also know that we need to change the rules and the laws in order to encourage businesses to do the right thing,” Eidlin says. “[We need to] really provide the incentive for companies to make the changes necessary. We also need to address the externalities that riddle the economy.”

Visit the ASBC website.

Richard Eidlin appeared on Green is Good on July 23, 2011.

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